J. Crew is possibly the ultimate “all-American brand”, that sells upscale apparel and accessories for men, women and children through a multifaceted chain of retailers. These include: J. Crew Factory (retains the upscale look of the J. Crew brand at a more affordable price point), Madewell (described as being an effortlessly cool denim brand), Crewcuts (for kids sizes 2-14), and even a weddings catalog. J. Crew’s mantra is that timelessness is underrated, leading to their clothes to have a classic American appeal. This can be seen in their sharp crew cut tees, crisp dress shirts and brightly colour blocked polos.