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Credited as creating the first walking shoe, Rockport’s shoes were what put walking on the map as being its own form of healthy exercise. Taking the lightness of athletic shoes, and combining them with the styles of more traditional shoes (e.g. men’s dress shoes, women’s boots, oxfords and boat shoes), Rockport was hailed by the footwear industry as being the first to craft a “modern-day lightweight and technology-infused comfort shoe concept”. These ‘comfort shoes’ are well priced, particularly when you consider how the company is able to synthesize both style and support into one lightweight shoe.